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SoftGuide GmbH & Co. KG - Publisher of the SoftGuide Software Guide

What is the SoftGuide Software Guide and IT Services Provider Guide?

Since 1996, SoftGuide has provided information about software solutions for freelancers, small businesses, large corporations, and government agencies. In November 2001, an additional independent IT service providers guide (then titled "IT Service Guide") resulted from a collaboration with Oracle Deutschland. Vendors update our market information constantly. The information in SoftGuide is arranged clearly to ensure that the desired programs and vendors can be located quickly and simply. As of May 2012, there were approximately 8,200 program entries and nearly 5,400 vendors, producers, and service providers in our database.

The software and IT service providers guides, each with about 200 software and service categories, were published online, giving potential customers access to detailed information for individual products. Most product listings offer the potential client the ability to initiate contact with the vendor directly or via email. Many demo versions and additional sources of information about providers and products are also available for download.

With hundreds of thousands of visitors each month, SoftGuide is not only presumably the most-visited market overview for commercial software solutions in German-speaking countries, but also a functioning marketplace. SoftGuide is where the supply and demand of software solutions and IT services meet.

For many software providers, SoftGuide has become THE prominent marketing and sales channel in the German-language market for connecting targeted, qualified contacts and potential customers. According to our research, affiliated software vendors and IT service providers currently generate sales of several million Euros monthly via SoftGuide.

Each day, thousands of people searching for software save significant amounts of time on their IT research by using SoftGuide.de because they can find all the information they need on one website. They may also post requests anonymously using a simple form on our "software search" bulletin board function, which is visited by many service providers and software vendors daily. This service is available at no additional cost.

Here is some detailed information regarding our service:


Software & IT service providers information:
Even with the ease of the Internet, web directories, and countless search engines, the search for software products and IT services is time-consuming and problematic for users.:
  • The large number of search tools with various modes of operation and the absence of well-defined technical terms make Internet research difficult from the very beginning.
  • Those searching for information are not normally research specialists but casual Internet users.
  • Locating some product information at random does not contribute to achieving an approximate market overview.
  • Because of inconsistently structured web pages and Internet sites, it is difficult to compare software solutions.
  • Detailed queries for even the simplest K.O. criteria are common.
  • A flood of informational material quickly follows and continues long after the purchase decision.

Acquiring information offline presents difficulties for many companies:

  • Promotional mailings and product information are often not downloaded because they are only of interest when a particular need arises.
  • During trade shows and other informational sessions, the potential customer is faced with the problem of deciding which vendor to turn to.
  • Even computing experts are quickly overwhelmed when it comes to surveying the current software market for just one field. It is difficult to answer questions such as "What financial accounting software is currently available?" "Which companies offer software for realtors?" or "What solutions are tailored to our industry?" etc.

The above-mentioned points are often confirmed by the fact that many potential customers eventually turn to SoftGuide after a long, fruitless search.

Objectives:
The primary purpose of SoftGuide is to provide a market overview with current, detailed information about operational software products, industry software, commercial off-the-shelf and system software, and technical-scientific programs to support the selection process at an early stage. SoftGuide represents a huge marketplace, especially on the Internet, which matches the demand of potential clients with the supply of software vendors.

To ensure that even more potential customers and software providers use the software guide and contact each other, SoftGuide has signed content contracts with many technical and/or often-visited Internet portals in the German-speaking market, including well-known publishers and media providers such as Wirtschaftswoche, IWT Magazine Verlag, ZDNet and COMPUTERWOCHE. Here is a current list of SoftGuide partner portals.
Target groups:

Potential customers:
Freelancers, small businesses, large corporations, and government agencies all have distinct software needs. SoftGuide also appeals to the DP consultants, computer retailers, and technical press who use SoftGuide as a source of information.

Software Vendors / IT Service Providers:
All software producers and vendors who develop commercial software solutions (for any operating system) or possess marketing rights.
Freeware or shareware vendors are not permitted and all such entries will be deleted from the system.

Acceptance:

With several million page views per year, SoftGuide is arguably the most-frequented source of information for commercial software in the German-language online market. Each month SoftGuide arranges tens of thousands of inquiries for affiliated vendors.

Representation:

The software information is organized by category and presented in formatted and unformatted sections. In addition to the formatted inquiries, the vendor has sufficient space to elaborate on characteristics, application areas, and special features.

Software evaluation:

SoftGuide creates meaningful product descriptions by asking software vendors to provide relevant information. The systematic representation of programs allows the potential customer to do a thorough comparison.

The so-called K.O. criteria can easily be taken into consideration.

Updating:

Updating existing program entries is of utmost importance to SoftGuide. Therefore, vendors are contacted at regular intervals and asked to provide updated versions of their information. Vendors can edit, add to, delete, or create an entry via the internet. There is no program entry in SoftGuide older than twelve months.



Mailing Address:

SoftGuide GmbH & Co. KG
Am Gänsekamp 10
D-38446 Wolfsburg

Amtsgericht Braunschweig, HRA 100218
UStId DE181952450
Personally liable partner: SoftGuide GmbH
Location: Wolfsburg, Amtsgericht Braunschweig, HRB 100295
CEO Uwe Annuß, Dipl.-Kfm.

Contact:

For technical and commercial questions: Uwe Annuß, Dipl.-Kfm., Executive Director, Telefon +49 (0)5363 / 8094-0 oder eMail: uwe.annuss@softguide.de

Kontakt für Fragen zu Vertrieb, Marketing / Kooperationen, PR und Werbung: Holger Joachim, Telefon +49 (0)7841 / 601007 oder eMail: holger.joachim@softguide.de

Legal Notice:
All information contained in our Internet pages is a service of SoftGuide GmbH & Co. KG. Despite careful preparation of the available information we accept no liability for accuracy, completeness, timeliness, or trademarked relevance within the information services' on demand or indicated content because it is entered and updated by the respective vendors. The content available for download and the displayed content serve solely as information for the visitors of our online offering and do not represent a binding proposal. The respective vendors are responsible for the third-party internet sites that are referred to. In this respect, we accept no liability. Additionally, our liability is limited to intent or gross negligence. There is a possibility that other vendors on the websites of SoftGuide GmbH & Co. KG will be referred to. We are not responsible for the representation or content of third-party web sites. Our websites, their structure, and all their contained functionalities, information, data, texts, photographic and audio materials, as well as all functionalities of these web page components are subject to protected copyright law of SoftGuide GmbH & Co. KG, in Wolfsburg, Germany. The customer may use the content for personal use only within the proffered functionalities of the websites and receives thereby no rights whatsoever to the content or programs.

© SoftGuide GmbH & Co. KG - Ausführungszeit: 0.042 Sek.